1. What information do you keep about me?

When you shop at Sweet Needle, there are different ways we gather information about you:

Personal Information

Personal information about you is gathered from our secure online shopping facility (excluding your payment card data; we do not store your payment details), our online newsletter subscription, our contact us, and competitions/giveaways you enter.

When you place an order or start a product query with us, we ask for information such as your name, e-mail address, delivery address, and contact details. The details we ask for may change. We keep a record of this information. All this is necessary for us to recognise you as a customer in the future and to fulfil the orders you place with us, plus give you the best shopping experience — e.g. get alerted when we have offers or new arrivals.

If you subscribe to our newsletter, we retain only your email address to allow us to send you newsletters. At all times you retain the right to unsubscribe, and only share your email address with our email service provider (ESP). We will never share your email address with any other third parties as we are strongly against selling your data.

Payment Information

If you buy or purchase from us, your payment card details are collected by an online payment provider, and at no time are these made available to Sweet Needle. Therefore, we do not hold or store this type of personal information, nor can we access your payment details.

Purchase History

We keep a record of your purchases with us, which means we can deal quickly with any problems you may experience with your order. It also means we can send you details of relevant offers.

Contact History

We keep a record of any e-mail correspondence you send us, which helps us keep track of any problems or concerns you’ve had with our products or services.

Entering Competitions

If you enter a Sweet Needle competition/giveaway or other promotional offer, we may ask for your name, address, and email address so we can administer the contest and notify the winners. We may invite you to join our newsletter mailing list. We will always seek permission prior to adding your details to our mailing list.

Sweet Needle Purchases from Amazon (and eBay)

In addition to selling our products through our own website, we also sell a select number of items through Amazon. As part of this sale process, Amazon will pass over to us some of your personal information, such as your name, delivery address, billing address, and telephone number. We will only ever use this information to process your order and to provide updates on your delivery if you purchased through Amazon.

We also keep a record of our customers’ purchase history of Sweet Needle products they have bought through the Sweet Needle marketplace on Amazon. Amazon are responsible for the delivery service of our products on Amazon.

For further information about Amazon’s own privacy policy, please visit:
🔗 https://www.amazon.co.uk/gp/help/customer/display.html?nodeId=502584

For further information about eBay’s own privacy policy, please visit:
🔗 https://www.ebayinc.com/company/privacy-center/privacy-notice

2. What is your policy on site tracking and cookies?

We use tracking software to monitor customer traffic patterns and site usage to help us develop the design and layout of the site to better meet your needs. This software does not enable us to capture any personally identifying information. The only Cookies used on our site expire at the end of your session. They are used to track products and add them to your basket during the purchasing process. This type of cookie does not capture any personally identifying information, such as payment details or passwords.

What exactly is a cookie?

A cookie is a small file of letters and numbers, which often includes a unique identifier that is sent to your device’s browser from a website’s computer and is stored on your device’s hard drive. Cookies allow a website to recognise a user’s device. Websites can send their own cookie to your browser if your browser’s preferences allow it. You can change your preferences in your preferred browser setting.

For more information visit:
🔗 https://www.allaboutcookies.org/

How do I disable cookies?

a. Safari

1. Go to the Safari menu.

2. Click on the Preferences.

3. Click the ‘Privacy’ tab.

4. Under ‘Cookies and website data’, set it to block, allow, or selectively accept cookies.

b. Firefox

1. Click on ‘Tools’ in the menu bar.

2. Click on ‘Options…’

3. Click on ‘Privacy’ Tab in the top.

4. From the drop-down box, select ‘Use custom setting for history’.

5. Untick the box that says ‘Accept Cookies From sites’.

6. Click OK and Close the screen.

c. Internet Explorer

1. Click on ‘Tools’ in the menu bar.

2. Click on ‘Options’.

3. Click on ‘Privacy’ Tab on top.

4. Click on the ‘Advanced” button.

5. Select ‘Prompt’ for both ‘First party cookies’ and ‘Third Party Cookies’.

6. Click OK and Close the screen.

d. Google Chrome

1. Click on ‘Tools Menu’.

2. Click on ‘Settings’ or ‘Options’ (depending on version).

3. Click ‘Advanced’.

4. Under ‘Privacy and security’, click ‘Content Settings…’.

5. Click on ‘Cookies’ and tick ‘Block third-party cookies’.

6. Close the screen.

3. Do you use third party providers?

Sweet Needle does not sell, trade, or rent your personal information to others. The only third party that we will share your phone number and address with will be our couriers. This is to help them ensure they can contact you in relation to your delivery — e.g. delivery time. Apart from our designated couriers, we will not disclose your personal information to any other third party or organisations unless you give explicit permission, or there is a legal obligation to do so.

a. Google Analytics

We make use of a tool from Google called Google Analytics which tells us about the way people are using Sweet Needle. It uses cookies to detect that someone has been to the site before so that we can see how often people return to the site, how long they stay, and where on Sweet Needle they tend to go.
We use this to try to work out what kind of experience they’re having on the site, so we can make it better. We also use Google Search Console to optimise your shopping experience on our website.

For more information on Google’s privacy policy visit:
🔗 https://www.google.com/intl/en_ALL/policies/privacy/

b. Google AdWords

This website uses the Google AdWords re-marketing service to advertise on third-party websites (including Google) to previous visitors to our site.
You can set preferences for how Google advertises to you using:
🔗 https://adssettings.google.com/authenticated

c. Facebook Conversion Tracking Pixel

Facebook Conversion Tracking Pixel allows us to follow the actions of users after they are redirected to a provider’s website by clicking on a Facebook advertisement.

For more information, visit:
🔗 https://www.facebook.com/about/privacy/

d. Trustpilot

Sweet Needle uses a third-party review provider to receive and publish reviews from customers after they have placed an order.

For more information visit:
🔗 https://uk.legal.trustpilot.com/end-user-privacy-terms

To view Trustpilot’s Data Processing Agreement, visit:
🔗 https://legal.trustpilot.com/data-processing-agreement

4. How do you have my personal information?

All the information we collect via our website or through correspondence with you is used to operate and improve the service we offer you.
We are committed to using your personal information only for:

• Processing your order and providing customer care support.

• Planning and managing Sweet Needle business activities.

• Monitoring customer traffic patterns and site usage.

• Providing you with information about the products and services we offer.

We will retain a record of your personal information in accordance with law and never retain your information for longer than necessary.

5. What about changing or deletion of data?

As a registered user you can review, update, correct, or delete your personal data on your account details page or by emailing us.
Sweet Needle will delete personal data upon request, unless mandatory obligations contradict such deletion.

You are also able to unsubscribe from our email newsletter/mailing list at any time by clicking the unsubscribe button or emailing us.

6. How does the security of my personal information work?

We use leading technologies and encryption software to safeguard your data and keep strict security standards to prevent unauthorised access.
We currently hold an SSL (TLS) certificate on our Magento Commerce site and are PCI compliant, ensuring your personal and payment data is kept private and protected.

7. How do I contact Sweet Needle?

Sweet Needle Industries Ltd.
Company Registration number: 10864971
VAT No: GB273486867

📍 Address:
Unit 1, 11 Batsworth Road,
Mitcham, London,
CR4 3BX, U.K.

📧 Email: sales@sweetneedle.co.uk
📞 Phone: (+44) 20 7199 9801

🕘 Opening Hours:
9 am – 5 pm, Monday – Saturday

For Data Protection Act 2018, visit:
🔗 http://www.legislation.gov.uk/ukpga/2018/12/contents/enacted